CEO Chicks Who Dominate: Tasha Odunuyi

Tasha Odunuyi is an entrepreneur you do not want to sleep on…

Tell us how you got into entrepreneurship?

I have always been an entrepreneur. In the past I owned my own hair salon for 10 years, a fitness studio, and am currently a licensed real estate broker in addition to the CEO of Diella Designs. So it's just in my blood.

What’s one of the greatest accomplishments you have achieved in your business?

One of the greatest achievements I've accomplished in my business is having a reputation for great products and good customer service. I am BIG on customer service. In the short time since launching I have been able to build great relationships with my customers and in turn their repeat customers whom are referred. You can have the best of the best products, but if it comes with a terrible attitude showing you don't value your customers then really how good is your product or business?

Where do you see yourself in the next 3-5 years?

In the next 3-5 years I see Diella Designs with a multi-layered business model. Diella Designs clothing brand is just a small part of where I aim to take the company. Within this time it is my prayer to grow the brand name into something the world recognizes. Not only for great clothing, but for the many divisions I envision coming under the name. Multiple streams! Stay tuned.

What do you love most about being a CEO Chick?

Being a CEO Chick is a great experience of sisterhood. We are women who are out here setting and breaking goals. Women who want to see their sisters win. It's a positive environment where we can thrive and have the resources to succeed.

Who inspires you?

If I had to give a name it would be Designer Nicole Lynel on Instagram. I love her! Her story is inspiring and it's amazing watching her grow from the time I started Diella Designs until now. Sometimes if I feel discouraged, I'll see a post from her and it motivates me to keep following my vision. If she did it so can I. Nothing is impossible, look at all the women entrepreneurs who are out here juggling everything it takes to be a woman like marriage, motherhood, and etc.

What is your favorite book/podcast you recommend to our CEO Chicks?

I would highly recommend Monique Rodriguez's podcast “The Secret Sauce” and Kimberly Daniels’ book “Commanding Your Day”. They never get old and on this entrepreneurial journey you're not going to always feel like showing up. There will be days you will question your decisions. This book has so many prayers, confirmations, and decrees to give you the nudge you will need on a day to day basis.

What advice would you give other aspiring entrepreneurs?

Entrepreneurs should never forget their why. Why you started and what you aim to accomplish. Never compare your progress or process to other people and keep God first. Operate your business from a place of purpose.

How can people connect with you and your products/services?

Website: (pronounced DiyEHL-AH)

Instagram: @dielladesigns (Main Handle)

Facebook: @dielladesigns

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